One

The Plan

Tony opened the conference door and saw his PR team already in the room, faces serious.

"Okay…Game faces on. That's good, I guess." Tony remarked, lips curling into a smirk. He sat down and gestured to them. "Lay it on me."

"Mr. Stark, per the Accords Council, you have too many secrets, you aren't transparent enough." One said.

"Yes, yes, I was there." Tony waved a hand.

A paper was pushed to Tony. He picked it up and reviewed it.

"Wait, wait." He looked up at the PR team. "Are you serious?" He asked.

"YouTubers are the most transparent of pseudo-celebrities. There are celebrities on there two record themselves doing the most mundane tasks, and the public eats it up. You can film on your YouTube channel, Tony Stark, vlogs, review, whatever you want. We have three video editors here at Stark Industries, who will ensure no company secrets are revealed in the video."

Tony looked down at the paper.

"This is the best option?" He asked, dubious.

"I can guarantee that." Alison Burette, the head of PR, stated.

"When do we start?" He sighed, not looking forward to this.

Tony had been paraded in front of the media for as long as he could remember. His father, his mother, Stane…They all knew that the media loved him and hated him in equal measure. He was always put into situations that he was uncomfortable with but never let that show because the media was a shark waiting to attack. They could smell fear.

But in this day and age, they could kind of control what the media saw, through social media.

Now, Tony never thought he'd be on social media like the other "influencers" were. But here he was, sitting in front of a vlogging camera, kind of nervous before his soon-to-be-viewers.

He inhaled and exhaled, before putting on a more genuine than press smile and pressed record.

"Hello, my name is Tony Stark and above all else…I am an engineer…"

Peter's phone lit up and vibrated from where it was on his side table.

"Ugh…" He opened his eyes and felt for the phone through the blurriness.

Ugh, Ned, too early… he texted before reading his text.

Ned: Peter, you have got to get on YouTube right now. Check what is trending #1 NOW

Peter: Okay, okay, jeez. Let me grab something to drink and I'll be on in a sec.

Ned: I'll be on Skype. I need to see your face. I'll videocall you when you're on.

Peter: Ok, ok. Give me three minutes.

Ned: I'm counting down.

Peter: I bet you are.

He stumbled into the kitchen, grabbing a granola bar and a water.

"Good morning, Peter. You're up early." May ruffled his hair.

"Yeah, Ned was blowing up my phone, it almost vibrated off the table." May laughed.

"Well, I'm off to work, be back at three. Don't forget you have your internship tomorrow."

"Obviously not. It's like the highlight of my life." Peter scoffed, May smiling at him in amusement.

"Of course. How very dare I."

"How dare you, very." Peter replied. May snorted.

"Maybe you need some caffeine, dear." Peter sighed. He wished he could have some but due to his "spidey-ness" he metabolized caffeine, sugar and even painkiller, way too quickly for it to affect him at all.

Sucks.

"Well, anyways… I larb you, Peter." She smashed a kiss on his forehead.

"Larb you too, May." He mumbled around a mouthful of granola.

Peterparker is online.

TheGuyInTheChair – Finally dude.

PeterParker – sorry. May was saying bye before going to work. Calling now.

The annoying calling sound went through.

"Hey, Ned. So, let's see this super important video…" Peter pressed the picture in picture icon and Ned moved to the bottom of the screen.

He tyoed in YouTube and clicked Trending and as he took a sip of water, he spewed it to the left of him in a hilarious spittake.

"Oh…my…god!" Ned was laughing uproariously. "This was better than I ever imagine." He kept laughing as Peter took in his now wet bed, wiping his mouth.

"Oh my god, dude, you couldn't have even warned me?" Peter cried as he immediately hit share screen button and pressed play. "You have to watch it with me now."

"I haven't seen it yet. I wanted to watch it with you. So, heh." Ned turned his eyes to the screen.

"Hello, I'm Tony Stark, and above all else, I am an engineer…" He started his video. "And this my official YouTube channel. I was told, as I sure you're aware, by the Accords Council to be more transparent. What could be more transparent that recording your life for anyone to see?" He smirked. "So, the video today is going to be a general Q&A of things I get asked by the press so often, its annoying. So, press, you can look at this and NOT ask me these questions, they bore me. And I hate being bored." He yawned exaggeratedly. "I also went on Twitter and tweeted ask me questions. Now, I'm sure lots of people were annoyed that I didn't answer but my PR team sorted through the entries and brought me the most asked ones, so we'll do a little fan stuff too."

He shifted minutely in the seat he was in.

"Oh and before I go on, I was told it was very important to get viewers to subscribe. So, subscribe if you want to see more content, ring that notification bell so you are alerted to all my awesomeness. I plan on uploading once a week, maybe more. Vlogs, tech reviews, car reviews…Whatever I want, basically. As it is my YouTube channel. Anyways, the question I get asked the most about is my ex-teammates. As I'm sure you're all aware, I am not really in communication with any of them. That was either their decision or mine. I don't know where they are. Could I find out? Maybe? Will I? Nah, don't really care. I'm focusing on my life, my company and those I am close to. I ain't getting any younger, you know?" He smirked at the camera.

"Another question I get asked a lot about is my illegitimate children. Welp, sorry to burst everyone's bubble, but I have none. Believe me, someone would have gotten my attention with that. I even checked all legal's records from the time before I took back my CEO from Stane and no coverups, like the media loves to tout. No children by me." He smiled.

"Alright, enough of that boring stuff. Fan questions." He looked down and scrolled through something on his tablet. "Ooh, here's a good one. What's your favorite department?" He smiled. "Well, not to make light of any of the other departments in SI, but R&D will always be my favorite. I found tooth and nail for department Head when I was eighteen and I've always prided myself on the staff I have under me in that department. I spend less time there lately, but I hope to rekindle that as I focus on my health and other stuff."

"What is my favorite car? Hm…tough one. My favorite car to drive right now is my 2016 Audi TT – which obviously not the best luxury car on the market and it handles horribly and has a weaker engine, but I like my Audi's overall better than others. No shame. We're allowed to prefer what we like better." He shrugged.

"Are you and Pepper Potts still an item? We are not at the moment. We are on a "break."" Tony used air quotations. "But I think that means I'm too much, which yeah I totally get it but we will see what the future holds. But I try and be mature so we are friends." He shrugged.

"Well, I think that's all the content I have for today, everyone." Tony looked into the camera. "If this video gets like five million likes, or something outrageous, then I might upload like a tour of where I live, or my car garage, or something. I will read some comments, I've been told by my PR team that it is very important to interact with my viewers. Oh, and a tagline is very important I've been told so I'll use my most famous one: Don't forget, I am Iron Man." He lifted a hand and a gauntlet flew across the room to wrap around his wrist. The gauntlet lit up blue, the whir known.

Peter jaw was permanently dropped.

He scrolled down the comments and every comment was like house tour!

Which yeah, totally down for that.

He opened his phone and texted Mr. Stark.

PP: What the hell, Mr. Stark? You don't even warn me that you're going to be uploading a video to YouTube!? I could have totally helped!

TS: Haha, no worries kid, you'll be in one eventually.

PP: ME?

TS: Course, gotta introduce my intern to the world.

PP: Omg.

One

The Plan

Tony opened the conference door and saw his PR team already in the room, faces serious.

"Okay…Game faces on. That's good, I guess." Tony remarked, lips curling into a smirk. He sat down and gestured to them. "Lay it on me."

"Mr. Stark, per the Accords Council, you have too many secrets, you aren't transparent enough." One said.

"Yes, yes, I was there." Tony waved a hand.

A paper was pushed to Tony. He picked it up and reviewed it.

"Wait, wait." He looked up at the PR team. "Are you serious?" He asked.

"YouTubers are the most transparent of pseudo-celebrities. There are celebrities on there two record themselves doing the most mundane tasks, and the public eats it up. You can film on your YouTube channel, Tony Stark, vlogs, review, whatever you want. We have three video editors here at Stark Industries, who will ensure no company secrets are revealed in the video."

Tony looked down at the paper.

"This is the best option?" He asked, dubious.

"I can guarantee that." Alison Burette, the head of PR, stated.

"When do we start?" He sighed, not looking forward to this.

Tony had been paraded in front of the media for as long as he could remember. His father, his mother, Stane…They all knew that the media loved him and hated him in equal measure. He was always put into situations that he was uncomfortable with but never let that show because the media was a shark waiting to attack. They could smell fear.

But in this day and age, they could kind of control what the media saw, through social media.

Now, Tony never thought he'd be on social media like the other "influencers" were. But here he was, sitting in front of a vlogging camera, kind of nervous before his soon-to-be-viewers.

He inhaled and exhaled, before putting on a more genuine than press smile and pressed record.

"Hello, my name is Tony Stark and above all else…I am an engineer…"

Peter's phone lit up and vibrated from where it was on his side table.

"Ugh…" He opened his eyes and felt for the phone through the blurriness.

Ugh, Ned, too early… he texted before reading his text.

Ned: Peter, you have got to get on YouTube right now. Check what is trending #1 NOW

Peter: Okay, okay, jeez. Let me grab something to drink and I'll be on in a sec.

Ned: I'll be on Skype. I need to see your face. I'll videocall you when you're on.

Peter: Ok, ok. Give me three minutes.

Ned: I'm counting down.

Peter: I bet you are.

He stumbled into the kitchen, grabbing a granola bar and a water.

"Good morning, Peter. You're up early." May ruffled his hair.

"Yeah, Ned was blowing up my phone, it almost vibrated off the table." May laughed.

"Well, I'm off to work, be back at three. Don't forget you have your internship tomorrow."

"Obviously not. It's like the highlight of my life." Peter scoffed, May smiling at him in amusement.

"Of course. How very dare I."

"How dare you, very." Peter replied. May snorted.

"Maybe you need some caffeine, dear." Peter sighed. He wished he could have some but due to his "spidey-ness" he metabolized caffeine, sugar and even painkiller, way too quickly for it to affect him at all.

Sucks.

"Well, anyways… I larb you, Peter." She smashed a kiss on his forehead.

"Larb you too, May." He mumbled around a mouthful of granola.

Peterparker is online.

TheGuyInTheChair – Finally dude.

PeterParker – sorry. May was saying bye before going to work. Calling now.

The annoying calling sound went through.

"Hey, Ned. So, let's see this super important video…" Peter pressed the picture in picture icon and Ned moved to the bottom of the screen.

He tyoed in YouTube and clicked Trending and as he took a sip of water, he spewed it to the left of him in a hilarious spittake.

"Oh…my…god!" Ned was laughing uproariously. "This was better than I ever imagine." He kept laughing as Peter took in his now wet bed, wiping his mouth.

"Oh my god, dude, you couldn't have even warned me?" Peter cried as he immediately hit share screen button and pressed play. "You have to watch it with me now."

"I haven't seen it yet. I wanted to watch it with you. So, heh." Ned turned his eyes to the screen.

"Hello, I'm Tony Stark, and above all else, I am an engineer…" He started his video. "And this my official YouTube channel. I was told, as I sure you're aware, by the Accords Council to be more transparent. What could be more transparent that recording your life for anyone to see?" He smirked. "So, the video today is going to be a general Q&A of things I get asked by the press so often, its annoying. So, press, you can look at this and NOT ask me these questions, they bore me. And I hate being bored." He yawned exaggeratedly. "I also went on Twitter and tweeted ask me questions. Now, I'm sure lots of people were annoyed that I didn't answer but my PR team sorted through the entries and brought me the most asked ones, so we'll do a little fan stuff too."

He shifted minutely in the seat he was in.

"Oh and before I go on, I was told it was very important to get viewers to subscribe. So, subscribe if you want to see more content, ring that notification bell so you are alerted to all my awesomeness. I plan on uploading once a week, maybe more. Vlogs, tech reviews, car reviews…Whatever I want, basically. As it is my YouTube channel. Anyways, the question I get asked the most about is my ex-teammates. As I'm sure you're all aware, I am not really in communication with any of them. That was either their decision or mine. I don't know where they are. Could I find out? Maybe? Will I? Nah, don't really care. I'm focusing on my life, my company and those I am close to. I ain't getting any younger, you know?" He smirked at the camera.

"Another question I get asked a lot about is my illegitimate children. Welp, sorry to burst everyone's bubble, but I have none. Believe me, someone would have gotten my attention with that. I even checked all legal's records from the time before I took back my CEO from Stane and no coverups, like the media loves to tout. No children by me." He smiled.

"Alright, enough of that boring stuff. Fan questions." He looked down and scrolled through something on his tablet. "Ooh, here's a good one. What's your favorite department?" He smiled. "Well, not to make light of any of the other departments in SI, but R&D will always be my favorite. I found tooth and nail for department Head when I was eighteen and I've always prided myself on the staff I have under me in that department. I spend less time there lately, but I hope to rekindle that as I focus on my health and other stuff."

"What is my favorite car? Hm…tough one. My favorite car to drive right now is my 2016 Audi TT – which obviously not the best luxury car on the market and it handles horribly and has a weaker engine, but I like my Audi's overall better than others. No shame. We're allowed to prefer what we like better." He shrugged.

"Are you and Pepper Potts still an item? We are not at the moment. We are on a "break."" Tony used air quotations. "But I think that means I'm too much, which yeah I totally get it but we will see what the future holds. But I try and be mature so we are friends." He shrugged.

"Well, I think that's all the content I have for today, everyone." Tony looked into the camera. "If this video gets like five million likes, or something outrageous, then I might upload like a tour of where I live, or my car garage, or something. I will read some comments, I've been told by my PR team that it is very important to interact with my viewers. Oh, and a tagline is very important I've been told so I'll use my most famous one: Don't forget, I am Iron Man." He lifted a hand and a gauntlet flew across the room to wrap around his wrist. The gauntlet lit up blue, the whir known.

Peter jaw was permanently dropped.

He scrolled down the comments and every comment was like house tour!

Which yeah, totally down for that.

He opened his phone and texted Mr. Stark.

PP: What the hell, Mr. Stark? You don't even warn me that you're going to be uploading a video to YouTube!? I could have totally helped!

TS: Haha, no worries kid, you'll be in one eventually.

PP: ME?

TS: Course, gotta introduce my intern to the world.

PP: Omg.